Creating a new revenue stream leveraging e-commerce capabilities
FarmaHabit is a startup online drug store in Mexico. The company needed to establish an online presence and store and needed a partner to help them develop the processes to support the revenue stream. This was a green field opportunity to establish a new brand.
Base22 helped with all aspects of launching this new business. Base22 started by helping with the brand design, designing the new business processes to support the online store, selecting the e-commerce platform for the on-line store and designing the user experience. Base22 trained the new team on both the e-commerce platform and the business processes and then assisted with the implementation of the on-line store.
- Change ManagementCMS ImplementationContent StrategyCustomer PersonasDigital BrandingDigital InfrastructureDigital RoadmapDigital TransformationE-CommerceInformation ArchitectureIntegrationOperations Management SupportService DesignTechnology ImplementationUser JourneysUser TestingWireframing & Prototyping