What makes Base22 a great team is not only what we learn for work, but what we absorb from other disciplines as avid learners. Our Norma Caballero wrote this year about how trail running has helped her to become a better project manager. Read it here.
Are your digital initiatives a healthy part of the bigger picture or are they delivering a fragmented experience? Here are some essential questions for companies searching for relevant and impactful digital experiences.
Should B2B companies do social media? If so, how? Our Isabel Villarreal reviewed in this article the key points around building a content strategy for companies with a complex offering or intricate business models.