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Job Purpose

User Experience Designers focus on finding the best way to solve problems, satisfy needs, and help people in accomplishing their goals and objectives. User Experience responsibilities include researching their users to understand their circumstances, gathering their findings in actionable ways, creating prototypes to test ideas and solutions, and ensuring that every product being built follows a logical and intuitive sequence of actions and feedback. User Experience Designers at Base22 are users, customers and employee advocates.

As a Designer, you'll share knowledge within your project and amongst your peers in order to collaborate to address complex problems. You may apply several different methods - from Design Thinking to our FLUID approach - to uncover user needs and business requirements in the technical landscape while evaluating the effectiveness of existing/proposed solutions. You may also work with a senior team member in order to establish priority, fidelity and delivery of tasks.

Characteristics

• Empathetic. UX Designers care about others, and have the ability to walk in others' shoes to understand their users world.
• Active Listeners. Everyone has a story to tell and UX designers are ready to listen, ask more questions and listen again.
• Open-Minded. There are many ways to solve a problem, and UX designers are flexible to iterate as many times as needed and change perspectives if necessary.
• Detail-Oriented. Big experiences are made of small interactions, so paying attention to every detail is vital.
• Analytic. Making sense out a chaos and proposing structured flows are the bread a butter of a UX Designer.
• Creative. Always looking for new and bright ideas that work in the benefit of users.
• Environmental: Understand and absorb design decisions quickly to produce consistently in our project pipeline. Be flexible to learn new skills and quickly adapt to solve complex problems. Bring your passion and empathy to attune users' needs, motivations, and behaviors. Be hands-on in tools meant for rapid prototyping, system diagraming, visual design layout and presentation.
• Leadership: Understand the design goals and how it relates to the customers project mission. Be an influencer within the project and among your peers. Help when needed other teammates and less experienced team members. In Base22 Leadership is not a role but a state-of-mind.
• Communication/Negotiation: Work with a highly collaborative environment to estimate and negotiate the user experience that is defined on the scope or product vision. Understands the client’s brand, and articulate from customers' personality to product feasibility an idea and how it relates to the the client’s brand. Create and nurture relations with development and business teams to collaborate in order to elevate the overall solution. Come up with alternatives to design team.
• Problem Solving: Identify and use the best approach to find the root cause of a problem. Ideate considering all hypothesis, present them using rapid prototyping to validate and define which one is the best to overcome the problem you are tackling. Quickly iterate with the prototype depending users' feedbacks. Design creative and inventive solutions to problems of limited scope. Learn to recognize processes that may contribute to reduce cognitive load and other potential barriers for the user, while making plans to resolve the complexity. Use design metaphors that users are familiar with to introduce new design concepts.

Experience

User Experience Designers come from a variety of disciplines such as design, web development, anthropology, etc. At Base22 we are looking for individuals with experience on applying User Center Design (UCD) principles to software projects.

Knowledge

UX Designers are versed in several different topics. An on-line portfolio is also an important differentiator. You may find yourself inside one of this bullets. Maybe all of them:

• User Research Methodologies.
• Information Architecture principles.
• Prototyping Tools.
• Usability Principles.
• User Testing Methodologies.
• User Interface Design skills (desired).
• Well versed on HTML/CSS and at least understand the current state of ECMAscript and its frameworks (desired).
• UI frameworks.
• Design languages like Metro UI, Material Design or iOS Human Interfaces.
• Be familiar with Creative workshops.
• Hear and translate user needs on product requirements.

Tools that we use

Base22 has a stack of tools that allows you to design solutions using the bleeding edge in terms of technology and integration with other teams. We are open-mind to embrace new technologies, and as we explained before, we expect the same from you. Our current stack allows us to work from Illustrator to Sketch to create vectors or from Keynote to Protoshare to create clickable prototypes. Most important, we believe in paper before pixels - so before design an idea in a boolean environment, you should be able to think(and design) your idea in a paper sheet. In a well diverse landscape, we expect that you master (or at least know) some of the following:

• Post-its (mandatory)
• Paper prototyping (mandatory)
• Adobe Suite: Illustrator, Premiere, After Effects and Photoshop
• Sketch
• Protoshare
• Axure
• Keynote (when creating prototypes)
• Powerpoint (same as above)
• Zeplin

Career Path

• Associate UX Designer
• Advisory UX Designer
• Senior UX Designer