May 21, 2021
Interview with Joe Kristy

Building Modern Digital Workplaces: An Interview with Joe Kristy about Enabling Productivity through Technology

This week in the Base22 Expert Series: We interviewed Joe Kristy, Chief Revenue Officer, about digital workplaces, their benefits, and what they can offer to companies trying to overcome today's challenges.
May 21, 2021
Why digital workplaces can make your business grow

Beyond Social Networks: Why Digital Workplaces Can Make your Business Grow

Internal social networks rarely solve day-to-day business needs. If your business model relies on growth, scaling, and efficiency in processes, you should consider implementing a digital workplace and tailoring it to your specific needs. Here are the differences between these types of solution.
August 29, 2019
Content Strategy for B2B

Why Having a Content Strategy Matters — Especially for B2B

Should B2B companies do social media? If so, how? Our Isabel Villarreal reviewed in this article the key points around building a content strategy for companies with a complex offering or intricate business models.
May 28, 2018

8 Tips and Tools for Developing a World Class Content Marketing Strategy

Content is the reason websites and portals exist. Content is king! Here are 8 tips and tools for developing a world class content marketing strategy.
January 3, 2018

A Digital Marketing Journey

Many organizations are applying all sorts of digital technologies to improve operational efficiencies, create a better customer, dealer, employee and member experience. How’s your digital transformation going?
April 28, 2017

How to Improve Your Website with a Blog

Building a good website is hard. It takes planning, it takes skill and talent, and most of all, it takes content. Ideally, that content would tell a compelling and useful story of who you are, what you do, and how to work with you. In a perfect world, as soon as you published that content all of your potential customers would instantly read it and the phone would start ringing. Unfortunately, it doesn’t always work that way.