Digital Transformation

Digital Transformation: A Moon Landing for the Young and Committed?

Digital Transformation: A Moon Landing for the Young and Committed?

80% of enterprises thriving through digital transformation are “younger” companies, according to an article by Forbes.

read more
2560 2560 Base22 Staff
The Perils of Starting from Scratch
Building software

The Perils of Starting from Scratch

Building a software, CMS, your digital infrastructure, or a digital platform “from scratch” can be a perilous adventure! Check out these considerations and misconceptions before starting from coding scratch.

read more
1280 960 Isabel Villarreal
Becoming Truly Digital: What Does Digital Transformation Mean to your Business?

Becoming Truly Digital: What Does Digital Transformation Mean to your Business?

Understanding what does digital transformation mean leads to business growth. Take a look at the main forces behind Digital Transformation.

read more
4167 2778 Base22 Staff
Marie Kondo your Web Portal
Marie Kondo your Portal

Marie Kondo your Web Portal

The KonMari method by the decluttering guru Marie Kondo goes beyond finding what sparks joy in your house: it can also be applied to Enterprise Portals and Web Content Management Systems (WCMs). Here’s our Priscila Mendoza’s take on these organizational principles.

read more
1046 1244 Priscila Mendoza
Components of Good UX

Components of Good UX

A well-structured information architecture (IA) should create a digital journey that encourages user engagement and increases conversion rates. The online experience is not just about what the user sees – it’s about how the user engages. Does your online or mobile experience provide your users a way to easily navigate and digest information on your site?

read more
475 316 Base22 Staff
The Impact of Technology on Business Performance

The Impact of Technology on Business Performance

Technology can impact every point along the value chain by focusing on revenue and cost elements. Here’s our Joe Kristy on the impact of technology on business performance and of digital transformation in general.

read more
475 316 Joe Kristy
Modernization with Base22

Modernization with Base22

Modernization is “the act of embracing the characteristics of present and recent time; being contemporary”. Contemporary enterprises need to adapt to becoming a responsive enterprise that evolves from being on the web to being part of it.

read more
475 316 Joe Kristy
Retrospective Meetings: A Space for Reflection in the Workplace

Retrospective Meetings: A Space for Reflection in the Workplace

In the setting of the knowledge economy, organizations –as collective organisms – evolve based on their members’ learning experiences. Therefore, defining the enterprise’s learning strategy has become crucial in the pursue of productivity and growth.

read more
1980 1320 Priscila Mendoza
A Digital Marketing Journey

A Digital Marketing Journey

Many organizations are applying all sorts of digital technologies to improve operational efficiencies, create a better customer, dealer, employee and member experience. How’s your digital transformation going?

read more
475 316 Mike Minardi
How to Improve Your Website with a Blog

How to Improve Your Website with a Blog

Building a good website is hard. It takes planning, it takes skill and talent, and most of all, it takes content. Ideally, that content would tell a compelling and useful story of who you are, what you do, and how to work with you. In a perfect world, as soon as you published that content all of your potential customers would instantly read it and the phone would start ringing. Unfortunately, it doesn’t always work that way.

read more
1920 1280 Ben Shoemate
Start Typing